I wrote back in August of 2007 that my father was receiving mail from Physicicians Mutual, the life insurance company; most of the mail had Welcome back! in big letters stamped across it. There’s nothing wrong per se with getting mail from life insurance companies, except that in August of 2007, my father had been dead nearly 2 years. He died in December of 2005.
Well, fast forward to now: my dad is still getting mail from Physicians Mutual. As time has gone on, the slogans have gotten better and better. The latest (and perhaps greatest, pardon the cliché)?
It’s Not Too Late!
Oh yes. I believe it is. If you’ve enough money to toss out, you can get life insurance when you’re direly ill, but when you’re dead? I’m afraid not. Perhaps Joshua was right, though, with his comment on my previous post about this: Physician’s Mutual just wants to be, ahem, prepared in case my dad claws his way out of his coffin and zombie-walks back home. If he does, they’ll be ready to accept him right back into their fold. 
It’ll be the next sector that life insurance companies expand into. “Buy life insurance for your dead loved ones! You never know when they might come back!” They could borrow stock photos from old horror movies.
(And to make it abundantly clear: I’m not at all angry about this. I think it’s hilarious. I suppose I could rant and rave about how insulting it is, etc., but – well, I just think it’s funny.)
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